

Anywhere, anytime messaging – Thanks to the use of messaging apps, consumers and businesses can converse anywhere and anytime.Plus, these apps facilitate real-time interactions between consumers and brands. Real-time and interactive conversations – More companies use messaging apps to connect with their target audience as they are suited more for conversational style interactions.In fact, over 3 billion people use messaging apps which has forced businesses to include them in the mix of consumer communication tools. Popular with consumers – Consumer messaging apps are all the rage these days as people cutting across age and geographical barriers use them for various purposes.There are many reasons why businesses prefer consumer messaging apps for communication. With business messaging apps, brands can help people at every stage of the customer journey, maintain a smooth flow of communication and ensure the exchange of ideas without any fuss. The ability to communicate quickly and easily with consumers often sets the foundation of growth for any enterprise. Why Do Businesses Use Consumer Messaging Apps? In this blog, we will discuss some of the top consumer messaging apps for business, their features, utility in facilitating customer-business communication. It’d be fair to say these apps are driving consumer communication to new levels. Plus, each of the messaging apps commands a big presence in specific geographical areas, supporting brands in the delivery of great service to customers. Since these apps come with a handful of useful business and consumer-centric features, they feel perfect for a variety of tasks across customer service, marketing, and e-commerce. So, naturally, a growing number of enterprises are now leveraging the popularity of consumer messaging apps like Facebook Messenger, WhatsApp, Viber, Telegram, etc. And when customers show a preference for messaging apps, how can businesses stay far behind and not follow the suit!

Their reach has become so widespread that most customers prefer to use them to communicate with companies. A description of the query parameters is provided in theįollowing sections: Example of Viber Message request, Viber Mass Messages (batch) request and Viber Mass Messages (broadcast) request.Over the years, messaging apps have grown tremendously in popularity. Of these countries, refer to your account manager. Some countries allow to send transactional Messages only with a pre-registered text template. The “alpha_name” link to the Viber ID is configured on the GMS side. It determines which Viber ID is used ( Example of Viber Message request, Viber Mass Messages (batch) request and Viber Mass Messages (broadcast) request). The parameter “alpha_name” is required to be specified in your

Lower-priority option and deliver the Message to SMS channel. In case the Message can not be delivered to Viber, the multi channel messaging platform CPaaS can use To initiate the conversation ( Viber User replies).

Viber provides Two-way Communication - the User can respond to your Messages as well as has option Viber+SMS Mass Messages (batch) request, Viber Mass Messages (batch) request, Viber+SMS Mass Messages (broadcast) request and Viber Mass Messages (broadcast) request). The type of Message is defined by parameters that are specified in your request ( Example of Push+Viber+SMS Message request, Example of Viber+SMS Message request, Example of Viber Message request, The following are examples of the types of Messages that can be sent: Viber Business Messages allows for a variety of Messages to be used to communicate with Users. Get simple and detailed delivery report on template Viber Message.Receive delivery reports on template Viber Messages.WhatsApp Mass Messages (broadcast) request.Viber Mass Messages (broadcast) request.Viber+SMS Mass Messages (broadcast) request.Viber+SMS Mass Messages (batch) request.Example of Push+Viber+SMS Message request.
